top of page

STRATEGIC PURPOSE CONSULTING

We help purpose-driven business leaders embed meaningful purpose into their organisations, to drive scalable positive social impact and commercial success.
Profit through Purpose.

Carolyn Butler Madden standing with hand on hip

THE PODCAST

Flor Love & Money book cover
For Love & Money book cover

WELCOME TO BUSINESS AS A FORCE FOR GOOD

For business leaders who want to build meaningful purpose into their organisations, The Cause Effect are the trusted experts to guide and support you on your path to purpose.

 

We work with businesses that are just starting their purpose journey, as well as those who want to build deeper and more actionable purpose into their organisations. 

 

We offer a range of workshops and our signature Path to Purpose Program. This six-month program unlocks the full value of a meaningful social purpose strategy, enabling businesses to build a compelling point of difference for their brand, capture the hearts and minds of their people, create meaningful social impact and build a business that people feel proud to serve.

 

Learn more about our services

 

Based in Sydney, Australia we are now serving clients internationally.

Anchor 1

Free Social Purpose Digital Scorecard 

Discover how "Purposeful" your business and brand is and identify where your strengths and opportunities lie.

It's completely free

It takes just 4 minutes

It identifies gaps to creating meaningful impact and business success. "Profit through Purpose"

HOW WE'RE HELPING MAKE MEANINGFUL PURPOSE VITAL

Marble Surface
Beaumont People logo

Helping Beaumont People understand that connecting people to Meaningful Work is why they're here. Inspiring the creation of a world-first Meaningful Work Profiling Tool

Carolyn Butler Madden leaning on a table

FROM OUR FOUNDER...

Author, speaker and Chief Purpose Activist, Carolyn Butler-Madden believes in a world where business is a force for good and brands drive profit through purpose.

 

She helps business leaders define their Purpose and embed it into their business and brand to deliver meaningful social impact AND competitive advantage.

 

Her mission is to make meaningful social purpose a vital part of business in Australia and beyond...

Carolyn Butler-Madden
Founder & Chief Purpose Activist 
Certified B Corp logo

Certified B Corporations are for-profit companies that use the power of business to build a more inclusive and sustainable economy. They meet the highest verified standards of social and environmental performance, transparency, and accountability.

 

We received our B Corp certification in October 2021.

We are proud members of...
Pledge 1% logo
B1G1-logo.png
Conscious Capitalism
Media features...
Forbes Australia logo
CMO logo
CEOWORLD Magazine logo
Smart Company logo
Media we've appeared in...

Interested in finding out more about our programs, workshops and consulting services?

bottom of page