STRATEGIC PURPOSE CONSULTING
We help business leaders define, articulate and embed meaningful purpose into their organisations, in a way that drives scalable social impact and commercial success.
Profit through Purpose.
WELCOME TO BUSINESS AS A FORCE FOR GOOD
For business leaders who want to build meaningful purpose into their organisations, The Cause Effect are the trusted experts to guide and support you on your path to purpose.
We work with businesses that are just starting their purpose journey, as well as those who want to build deeper and more actionable purpose into their organisations.
We offer a range of workshops to get you started, and our signature Path to Purpose Program. This six-month program unlocks the full value of a meaningful social purpose strategy, enabling businesses to build a compelling point of difference for their brand, capture the hearts and minds of their people, create meaningful social impact and build a business that people feel proud to serve.
Based in Sydney, Australia we are now serving clients internationally.
FROM OUR FOUNDER...
Author, speaker and Chief Purpose Activist, Carolyn Butler-Madden believes in a world where business is a force for good and brands drive profit through purpose.
She helps business leaders define their Purpose and embed it into their business and brand to deliver meaningful social impact AND competitive advantage.
Her mission is to make meaningful social purpose a vital part of business in Australia and beyond...
Founder & Chief Purpose Activist
Certified B Corporations are for-profit companies that use the power of business to build a more inclusive and sustainable economy. They meet the highest verified standards of social and environmental performance, transparency, and accountability.
We received our B Corp certification in October 2021.