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igniting Purpose

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UPCOMING DINNER EVENTS FOR PURPOSE-DRIVEN LEADERS
Sydney - Wednesday 5th March 2025

Melbourne - Tues 1st April 2025

Following the success of our 2024 Sydney dinner events, and at the urging of those dinner guests, we are rolling out more dinner events in 2025. Plus we are heading interstate.

 

We're excited to announce the dates and guest speakers for our two upcoming events––one in Sydney and one in Melbourne. You can learn more below and register your interest for the event(s) of your choice.

These events are by invitation only and capacity is strictly limited.

When you register your interest, you'll be the first to receive details once we have confirmed our venue and pricing.​ With limited places, you'll also be given priority to secure your place at the event.

What to expect from an Igniting Purpose dinner event

REGISTER FOR THE EVENT NOW
Sydney - Wednesday 5th March 2025

Join your fellow Purpose-driven Leaders and guest speaker Ramana James, a pioneer in embedding purpose in core business at companies such as Vodafone, Stockland, IAG and now Dexus.

REGISTER YOUR INTEREST FOR Melbourne - Tuesday 1st April 2025

Join your fellow Purpose-driven Leaders and guest speaker Geoff Manchester, Co-Founder & Director at Intrepid Travel, a B Corp certified and purpose-driven travel company. Also the second fastest growing company in the AFR’s 2024 Fast 100 list.

Join the Waitlist Now

Register your interest for our Melbourne dinner event.

If you would like to be kept in the loop for future events, mark the last box.

Join the Waitlist for our dinner events

Register Your Interest
Join the Waitlist

Are you a purpose-driven leader who is interested in connecting with like-minded leaders navigating purpose within their organisations?

We believe that creating a healthy planet with shared prosperity requires the mindset and scale of purpose-driven business. Our mission is to support purpose-driven leaders in positively changing the way we do business from the inside out.

 

Part of our offering includes creating opportunities to connect like-minded purpose-driven leaders from different industries and organisations, in different roles, to inspire, support and collaborate with each other.

If this resonates with you and you are interested in joining one of our events or learning about how we support purpose-driven leaders, please reach out directly to us, or register your interest via the form above.

You'll be in great company!

Simonie Fox, Head of Shared Value Partnership, AIA

If you work in the purpose space, I encourage you to reach out to Phil Preston or Carolyn Butler-Madden and attend one of their dinners. I guarantee you will meet incredible people and will come away inspired!

Holly Masters, CEO
McGrath Foundation

Thank you both for such an enjoyable and inspiring evening!

Such an interesting mix of people who are genuinely making a difference in both micro and macro ways.

I so appreciate your leadership in this space and felt incredibly grateful to be included.

Philippa Durant, Market Director South APAC, Expedia

Wanted to take a few moments to shout out the work of Carolyn Butler-Madden and Phil Preston!

 

Last night they again brought a group of wonderful leaders together to support and expand executives who are working to ensure that "Purpose not just profit" is a core part of their contribution. Sometimes it can be a bit of a lonely place and they are going out of their way to build a community to inspire 💡 , support 🩷 and help educate 🏫 us as we build this plane while we fly it.

 

Thank you for investing in this community 🙏

Nicki Anderson,
Chair, NED (Various)

Wow, what an awesome evening! Massive thanks and congratulations on hosting such a wonderful evening last night! 

I felt so energized……

Look forward to catching up again with you both (and others in the room).

Phil Gardner,
CEO, ABCN

Wow, what an awesome evening! Massive thanks and congratulations on hosting such a wonderful evening last night! 

I felt so energized……

Look forward to catching up again with you both (and others in the room).

Would You Like To Nominate A Purpose-Driven Leader To Receive An Invitation?

If you've got someone in mind that you think would be a great fit for our Purpose-Driven Dinners, please reach out to us. Our growing community is characterised by a shared belief that business can and should be a force for good. Our members are actively engaged (or want to be) in driving an agenda that breaks through the siloes of business-as-usual. They are all at varying stages of the journey of purpose-driven leadership, as they navigate how to build the plane as they fly it. The organisations they work for are also at varying stages - some more progressed and open to the transformational journey than others.

Whilst we recognise the vitally important role that small businesses play in driving change in business and society, our dinner events are targeted at large and medium sized organisations, as the challenges faced by leaders in these organisations are quite different to small organisations.

Meet Your Hosts

Carolyn Butler-Madden

Phil Preston

As Chief Purpose Activist of her B Corp Certified Consultancy, The Cause Effect, Carolyn believes in a world where business is a force for good and brands drive profit through purpose. An inspiring speaker, award-winning author, podcast host, and contributor to media publications including Forbes Australia, CEO World Magazine, Marketing, Smart Company and Women’s Agenda; Carolyn’s mission is to make meaningful purpose vital in business. Her first book, Amazon bestseller, Path To Purpose, was Australia’s first on Cause Marketing. Her second book “For Love & Money” was awarded best Social Responsibility book in the 2022 Australian Business Book of the Year Awards. 30 years’ international experience creating successful and internationally awarded marketing campaigns for some of the world’s best brands, provides the backdrop to her Purpose career. She owned and ran two agencies in Sydney before quitting the agency world to pursue her passion for purpose-led business. Today, through consulting, workshops, and keynotes, Carolyn empowers leaders to embrace purpose-driven strategies, unleashing the full potential of their people, organisations and brands; and shaping a future where business is a force for good and purpose is integral to its success.

Phil is the founder of WhyThisNow, helping leaders, teams and organisations thrive in challenging conditions with purpose-driven strategies and collaborative solutions. Following a successful corporate career where he led high-performance teams, Phil set up his own business and has been assisting organisations with complex challenges for more than 15 years. He was invited to Boston by Harvard Business School leaders in the business purpose field and gained prominence authoring case studies and the book, Connecting Profit with Purpose, and was recently quoted in the AFR report on purpose in business. Phil’s since worked with the likes of BlueScope, Challenger, IAG, JLL, NRMA and QBE, and a wide range of nonprofit and government entities. From a project perspective, he’s helped sponsors of complex multi-sector projects achieve buy-in with critical stakeholder groups, including Just Reinvest (Bourke), the Wagga Wagga Local Employment Initiative and packaging industry peak body, APCO. As a speaker, he has a warm and engaging style, injecting humour and actionable takeaways for audience members. His topic areas include increasing resilience and growth, purpose-driven work cultures, high impact leadership and collaborative success.. His services also include planning and strategy sessions, team building, tune-ups and trouble-shooting, purpose exploration workshops, stakeholder engagement assistance and advanced problem solving techniques. The purpose of his own work is to help leaders, teams and organisations elevate their performance and impact so they contribute to a healthy planet with shared prosperity. Chocolate is his kryptonite and you’ll often find him running the tracks and trails in Bulli, one hour south of Sydney, Australia.

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Connect your people to your organisation’s purpose and fulfil your leadership legacy

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